Nudie Jeans co

Nudie Jeans Co

Nudie Jeans Co began in Gothenburg in 2001 with a mission rooted in sustainability and community. Founded by Maria Erixon Levin and Joakim Levin, the company prioritizes values like fair wages, organic cotton, and transparency. Nudie Jeans Repair Shops, where you can have your jeans fixed for free, underline the brand's commitment to creating 'forever jeans' that you repair, not replace. Re-selling, donations, and an eco-friendly recycling program further emphasize their dedication to reducing waste and promoting a vintage aesthetic.